Our showroom in Reservoir is closed for over counter purchasing, but open for click and collect of online orders.

We are dispatching online orders from our warehouse within 5 business days, but please note that courier transit times have increased by up to 3 weeks to some interstate areas.


From humble beginnings in a ratty old garage in Coburg in 2009, Little Bloke Fitness has grown to be one of the leading dedicated strength and conditioning equipment suppliers in Australia (don’t let the name fool you). In that time, we’ve met and helped thousands of people continue their journey to better fitness and health, while maintaining our strong customer service focus.

We cater to many different market segments including home gyms, studios, Affiliate boxes, Fitness and sporting clubs, Schools and many more. We are sure to have a product that is right for you whether you are a home user after a pair of dumbbells or a studio looking for a complete fitout. Our friendly sales staff are always happy to answer any questions you may have. We pride ourselves on providing honest product information to ensure you get the right equipment to match your specific needs and budget. If it’s not on the website, or in store – don’t worry – we can order it in through our extensive network of suppliers.

Our phone number is 03 9462 3943. We answer the phone because that’s how we can help you make an informed decision on your equipment purchase.

Our email address is info@littleblokefitness.com.au and we respond to emails very quickly.

Try us out.



And remember, if there’s something you don’t like about us, our site or our products – let us know. We take your feedback seriously as we rely on you to keep us honest.

Still not sure? Check out our equipment in homes and business likes yours across Australia. LBF Purchase Gallery